Piggy Go is a casual puzzle mobile game that had been successfully launched in the Vietnamese market. Players rolled the dice to move, collected coins, built houses, and upgraded characters. The game was available on Android OS and had been receiving positive reviews from users. The client had hired a team to help them drive high rates of daily installs, user engagement, and retention.

The campaign was run on the CPI model through the AppsFlyer platform. The team continuously optimized advertising and promotion strategies to ensure maximum reach and engagement. They used data analytics to track user behavior and preferences, which helped make informed decisions to improve campaign performance.

The results of the campaign were impressive. The daily installs exceeded 5000, while the D1 retention rate was more than 40%. Additionally, the registration rate surpassed 80%, indicating a high level of engagement among users. These results were a testament to the team’s effective advertising and promotion strategies.

The client was extremely satisfied with the campaign’s results. They noted a significant increase in the number of active users, which translated into higher revenue.

The success of the Piggy Go campaign demonstrates the effectiveness of a well-executed advertising strategy. By targeting the right audience, using the right ad formats, and optimizing the campaign regularly, it was possible to achieve impressive results. The client’s positive feedback further reinforces the value of such campaigns in achieving business objectives.